Talk Synopsis
As somebody who has been both a developer and marketing team leader in my career, I’ve been able to see when projects go wrong between developers and external or internal marketing teams.
In this talk, I’ll share a few areas on where relationships break down, how to avoid problems before they arise, and also tips to get marketing teams on your side so you can both serve a happy client.
This talk given at WordCamp Brighton 2019, and it focuses mainly on how to get developers to play nice with marketing teams. This was given on the Saturday of the two day conference, and is designed to give tips and tricks to hopefully get developers and marketers working together fine.